Interactivity
Television was launched in Brazil in 1950, and its possible to say that much has changed since then. Of a transmission in low resolution, colors only in black and white, reach for a small portion of population and passive bystanders to programming, we arrive at an era of technological innovations designed to television.
On December 2, 2007, has begun broadcasting in the digital signal, launching the Digital TV in Brazil. This new form of transmission involves several changes in the patterns of watching television. High definition sound and image gives the feeling of being in front of a cinema screen. The multiplexing of channels heightened number of channels available to the viewer, which means greater quantity of channels available to espectador, and, consequently, a multiprogramming. In addition, there is the aspect of interactivity, considered by Intacto the best innovation of Digital TV, able to bring many benefits to its investors.
Interactivity allows an exchange of information between broadcaster and viewer, which is simply by handling remote control. This way, this new technology is a good way to shorten distances, both for transmitter-receiver and advertiser-consumer, giving real concepts of the acceptance of a particular program or product.
The main interactive applications developed by Intacto are the HandBank, T-Commerce and T-Government.
Intacto, besides develop interactive solutions, also provides its software that enable produce them simple and practical.
We are at a time that technology is the determining factor for the quality of a product. Therefore, those who invest in the first interactive solutions will be prepared to take forward autonomy to the market.